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VEND.5, SAM. 6 & DIM. 7 JUILLET 2024 - N°6800 NE PEUT ÊTRE VENDU SÉPARÉMENT DÉPÔT LÉGAL 100/1991 DIRECTEUR DE PUBLICATION KHALID BELYAZID
Weekly highlights by
Trade deficit Late payments:
Reduction in penalty
rates
diminishes VAT: The new system
comes into force
Financial crime: Three
major trials in focus
Public investment in
Morocco: «A gap in effi-
ciency and effectiveness»
No bread increase...
for now
n Imports of capital goods and energy continue to weigh at the end of May
n Accelerating the export locomotives
n Automobiles, aeronautics and phosphates... save the day
Editorial Influencers Mohamed Ali MRABI
«J E partira pas» (an intentional and racist distortion of «je ne partirai a real strike force for «opinion leaders» with millions of subscribers.
pas», meaning I won’t leave your country) is a xenophobic song widely Tweet or mini-video, the punchlines of «politicians-turned-influencers» are
shared by French far-right figures. Far from being anecdotal, this epi- picked up, shared, parodied... reaching an ever-wider audience, generally
sode crystallizes the rise of unabashed racism against a backdrop of political insensitive to the nuances of the «belligerents’» political offerings. And often,
tension, but above all the profound transformation of modes of communication. in this «tiktokization» of the public debate, this «post kind of truth» (or so-cal-
Jordan Bardella, the golden boy being considered for the position of French led truth dictated by posts) is more audible than reality.
Prime Minister, understood this early on. Thanks to a carefully managed Tiktok A lever for democratization and freedom of speech for some, a platform for
account, the far-right leading figure has succeeded in reaching a wide target populism and a fabrication factory for others, social networks have become
audience, usually shunning political meetings and televised debates that the an indispensable communication channel. They are irrevocably overturning
target audience (rightly or wrongly) finds boring. the techniques of political discourse the world over. In Morocco, there’s still a
Far more than an isolated case, it is a veritable groundswell that seems to be long way to go. Most politicians are still at the Facebook and X stage, confi-
sweeping everything away. The left-wing Popular Front quickly tried to show ning themselves to press releases or reports on official activities. Few dare to
that its members could also be «hip», by getting into «Asmr» videos. In the shake up the usual modus operandi, or opt for codes that speak more to the
United States, in some Latin American countries, in Africa... social media offer new generations. o